Brand Management
Branding made easy
One thing that is paramount to starting or running a business is considering what kind of brand you want to have. What do you want your clients to think of when they ponder your business? What kind of customer service do you want? How does your business serve others? All these questions (and plenty more) are a part of the branding process. If creating a brand seems daunting, we at Build with Branding are here to help. Below you'll find some beginning steps that will help you on your branding journey.
Your Core Values should be at the heart of your business. If you don't know what your Core Values are (or how they should be a part of your business), we highly recommend completing our Core Values exercise. After you've done that, feel free to schedule a call. We also don't mind walking you through the process if you'd like some help!
If you're unsure what the problem is in your business, the Fix This Next Assessment is a great way to begin. Simply click the button above, follow the instructions, and you'll have a list of suggested priorities for your business. Once you're done with that, we recommend that you schedule a consultation call with us to discuss your results.
Brand Management
A brand manager helps a business to
- Define the Mission and Values of the business (this helps create consistency with your team, your marketing, and your motivation to do your business)
- Determine, research, and describe the preferred client (this is the foundation for a marketing plan and your pricing structure)
- Research competitors (this is how you stand out from your competition and understand innovation in your market)
- Design, test, and implement business systems aligned with your business mission (this is what makes your brand memorable and unique)
- Establish and oversee a marketing plan to grow your business (a marketing plan in built on a solid brand and can include advertising, social media presence, a referral program, etc.)
- Design the brand identity to invite your preferred client to your brand (brand identity is all the aspects that create the look of your brand, including logo, colors, graphics, etc.)
Brand Management Packages
To purchase the Basic Brand Management package or the Enterprise Brand Management package,
you must first schedule a Zoom call with one of our brand managers.
DIY Brand Management
Prices vary.
Basic Brand Management
$1200 Registration Fee
plus $1200 per month
Brand Management for 9 Months
Months 1 - 3: Research
Survey Customers
Develop Preferred Client Profile
Research Competitors
Months 4-6: Strategize
Create, test, & implement strategies
Months 7-9: Implementation & Evaluation
Gather data
Revise strategies
Enterprise Brand Management
$1200 Registration Fee
plus $1500 hundred per month
Everything in the Basic Brand Management package, PLUS photography, which includes
- 3 sessions over the 9 months of Brand Management
- At least 200 images, including headshots, working shots, and stock photography in each session
DIY Brand Management
Prices vary.
Basic Brand Management
$3000
Brand Management for 9 Months
Months 1 - 3: Research
Survey Customers
Develop Preferred Client Profile
Research Competitors
Months 4-6: Strategize
Create, test, & implement strategies
Months 7-9: Implementation & Evaluation
Gather data
Revise strategies
Enterprise Brand Management
$5400
Everything included in the Basic Brand Management package, PLUS photography, which includes:
- At least 200 images, including headshots, working shots, and stock photography
- One 3-4 hour session